Blog.

New brand design for Molson Coors cans

"The result is a subtle, proud new brand that can be creatively applied across the company’s portfolio of beers." We're a big fan of the new Molson design and a few of us would have loved to be in the room when this project was being discussed and strategized. Our...

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New ownership for Webtech.

In August of 2021, we (Melissa and Joey) purchased Webtech outright and, together, have managed the company since the sale. Along with our team, we’ve been busy in the past 12 months reshaping our project workflows and internal processes to create more value through...

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Should I invest in SEO & content or Google Ads and PPC?

You know you need to invest in marketing to stay competitive, but where exactly should that investment go? Google Ads gets a lot of attention and advertising has long-been a staple of marketing your business. And there is much discussion over SEO and writing content...

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How can email marketing help my business grow?

Email marketing is one of the most engaging forms of marketing you can use in small business. When it’s done properly. In today's world, there are tonnes of apps and plugins that can help you with email marketing, all with their own take on what's important - from...

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What makes a good website ‘good’?

A website is more than just a business card. It's an opportunity to engage with clients and generate interest in your business 24/7. But, is your website ‘good’? Do you know what good looks like?  As a business owner, you don't need to be able to code or design a...

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When to use a secondary domain

This week our team is doing some housekeeping in our domain management account and reviewing secondary domains with some of our clients. We received some really good questions back and wanted to share here so that it can help you make better decisions when it comes to...

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